| Lecturer | Prof. Dr. Martin Schreier Professor für Marketing Institut für Marketing-Management, WU Wien martin.schreier@wu.ac.at |
| Date | November 11, 2024 10:00 – 11:30 a.m. |
| Room/Address | Zoom-Meeting https://uni-leipzig.zoom-x.de/j/65873644263?pwd=TW9aUXRmVDNlRS9LNmUxK1dUZ0twUT09 Meeting-ID: 658 7364 4263 Pasw: 476187 |
| Description | In this talk I share my experiences about the publication process I gained as Editor-in-Chief of International Journal of Research in Marketing (IJRM). From idea generation to revision processes, what can authors do to increase their chances of publication? We will discuss this and related questions during the talk and the plenary discussion. |